TRAINING PROGRAM: identifying, building, and exploiting intellectual assets and intangible assets in sustainable business development strategies

IP Group is pleased to introduce the training program “Identifying, Building, and Exploiting Intellectual Assets and Intangible Assets in Sustainable Business Development Strategies.”

Training Objectives:

  • Help participants understand the essence of creative activities, inventions, and the role and significance of creativity in building appropriate intellectual and intangible assets for the sustainable development of businesses.
  • Assist participants in learning how to exploit and commercialize inventions, intellectual assets, and intangible assets to increase the overall value of a business’s assets.
  • Teach participants how to package intangible assets and intellectual property into asset portfolios.

Training Content:

  • Definitions and differentiation of concepts related to creativity and inventions.
  • The role and significance of intangible assets, intellectual assets, and inventions in a business’s development strategy.
  • The role and significance of inventions in the development strategy of research, application, enhancing production, trade, capability profiles, bidding profiles, and increasing the value of intellectual assets for businesses.
  • Techniques for identifying and evaluating ideas, innovations, technical solutions, scientific papers, research topics through patent databases worldwide and in Vietnam.
  • Technical skills for filing patent applications domestically and internationally in alignment with a business’s business and marketing strategy.
  • Skills for reviewing, packaging, and compiling intangible assets and intellectual property into asset portfolios.

One of the two options:

  1. Option 1: Negotiation and Technology Transfer Contract Skills in the Technology Development Strategy for Businesses & Intellectual Property Valuation
  2. Option 2: Technical Skills for Developing a Technology Roadmap for Each Business in Specific Technology Development Fields

Duration: 3 days


  • Technical, creative, and invention departments.
  • Intellectual property management departments.
  • Management levels interested in creative and innovative activities.


  • Dr. Ngo Dac Thuan, Chairman of IP Group: An expert in intellectual property ownership and innovation.
  • MSc. Nguyen Thanh Minh: An expert in intellectual asset management.


  • Public Class: $200 per participant, applicable to a minimum of 30 participants.
  • In-house Class: $2,000 per day, applicable to a maximum of 35 participants.
  • In-house Class (registered for training before February 15, 2023): $1,730 per day, applicable to a maximum of 35 participants.

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